Dacia celebrates 20 years in Germany with Golden Ticket competition
To celebrate two decades of presence on the German market, Dacia has launched an initiative inspired by Willy Wonka’s famous Golden Ticket. The Dacia Gold Ticket competition offers German customers the opportunity to receive a full refund on the purchase of a new car.
Dacia Gold Ticket Competition
In April 2025, Dacia hid the only “Golden Ticket” in the glove compartment of one of its cars sold in Germany. The lucky person who finds it will receive a full refund of the purchase price of the car. In addition to the main prize, 700 “Silver Tickets” were given away, each of which guarantees a fuel voucher worth 500 euros.
Dacia has reached the milestone of one million cars sold in Germany in twenty years. Models such as the Sandero and Duster have made a significant contribution to this success thanks to their price-performance ratio and the growing trust of German consumers in the brand.
In addition to the competition, Dacia continues to update its model range. Among the most eagerly awaited new products is the 4.6-metre-long Bigster SUV, featuring hybrid engines and cutting-edge technology. The electric Spring city car and the Jogger multi-purpose vehicle complete the range, meeting the various needs of customers.
With the Golden Ticket, Dacia is celebrating its success in Germany in an original and exciting way, strengthening its customer relationships and underlining its commitment to offering affordable and innovative vehicles.